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Business Planning “the Space Race”

rocket3Failing to plan is planning to fail. Many businesses failed because of the lack of a plan, or a poorly developed plan.

All managers need to be able to develop a good business plan so as to ensure better chances of:

  • Business growth,
  • Winning market share,
  • Available resources as business evolve and
  • Surviving through business crisis.

This exciting and dynamic Business Planning Workshop trains the participants on business planning methodology with a backdrop theme of a Space Race. Drawing parallels to the scenario of a Space Race, the participants will learn about defining and development a vision, mission statement and organizational objectives. In the midst of building rockets and moon landing, participants can learn how to develop a robust business plan, encompassing the organizational strength, weaknesses, products, competition, market, customers and contingency.

Intended Audience: All Directors, Managers and managers-to-be.

Pre-requisites: Participants with a few years of experience in the supervisory / management position will be able to appreciate this course fully.

Workshop Objectives:

By the end of the workshop, participants will be able to:

  • Develop a vision, mission statement and a set of business objectives
  • Understand the customers requirements, their current and future business needs
  • Understand the market and the competitive drivers which can impact the business
  • Understand the organization’s internal product and services, their strengths and weaknesses
  • Learn the basic of finance and its impact on the business plan
  • Develop a business plan based on the above inputs and future projections
  • Develop a contingency plan for the business.

Workshop Outline:

  • Welcome to the Space Race
  • Introduction to Business Planning
  • Vision, Mission and Objectives
  • Customers Requirements
  • Market and Competitions
  • Products and Services
  • Financial Analysis
  • Developing 1st year plan
  • Contingency Planning

Management Games:

  • Building Spaceships – a planning game
  • Space Communication Protocol – a game on efficiency of processes
  • Space Landing – a game on creativity
  • Space Crush! – a game about contingency planning

Methodology: This exciting and highly interactive workshop will be conducted with a good blend of instructions, management games, discussions and brainstorming. Participants should bring along their business data and initial plans for class discussions and further development of the actual plan.


  • 2-days version: Overview planning
  • 3-days version: Detailed planning